Why Do You Market the Way You Do?
Wednesday, January 27th, 2010Have you ever questioned the assumptions that inspire your marketing? Have you asked yourself whether there is a better way to make your marketing more effective? I believe there is a tremendous amount that marketers can learn from Lean Development process.
Dr. Robert Charente of ITABHI Corporation developed the principles of lean development (LD) in [...]
Applying Time, Temperature and Turbulence to Marketing
Wednesday, December 30th, 2009Time, Temperature and Turbulence, the 3 T’s have served me well through my years in the process equipment industry. I used it in the design of thermal oxidizers, thermal fluid heaters and applied these principles to the mixing and drying of numerous products. It was a basic set of principles that you use over and [...]
Start with 300, Get to 1,000 in 2010
Sunday, December 27th, 2009This past year I have given the following workshops:
Getting Started in Social Media
Marketing your Black Belt
Get Clients NOW!
7 Steps to Small Business Success aka Duct tape Marketing
Become Employable
Becoming Self-Employed
Lean your Marketing with Referrals
The Pillars of the Lean Marketing House
Get Hired NOW
Lean Marketing Assessment
Funding your Nonprofit [...]
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