Present using the Balance Scorecard
Friday, August 7th, 2009Most of us know the strategic use of the Balance Scorecard and use it or at least a variation of it at some to run our business. But if it is good for your business, would it not be something that is simple and straight forward to your customer. A quick overview of the four [...]
Should there be a hole in your sales Funnel
Saturday, March 28th, 2009We marketers spend our time discussing target market, ideal client, core message but do we really listen to it! Do we take our own advice? That is the question I see many prospects questioning. We preach(ok, speak), give webinars, and even write books on the subjects. But do we ever not friend someone or hesitate [...]