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    • Machine Gun Marketing

    Thursday, November 19th, 2009

    I was reading Success Coaching U Blog and Joe wrote an article about Ready, Aim, Fire. Good headline, you already can guess what the headline is about, Target Marketing. I remembered a piece of advice I received from another Duct Tape Marketing Coach on targeting your direct mail, which I call the Machine Gun approach. [...]

    Do you know the last time I was on a horse?

    Wednesday, October 7th, 2009

    Ok, I am going to rant a bit over an honest mistake but in this day and age, I wonder what demographics this company is using? Several months ago, I started receiving a very high-end horse magazine. Suburbia me, I can’t even remember the last time I was on a horse. In fairness, 15 years [...]